- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Mallozzi, Cos (author)
- Format:
- Journal article
- Publication Date:
- 2009-07
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29456
- Journal Title:
- Agri Marketing
- Journal Title Details:
- 47(6) : 50
- Subject Term:
- audience analysis, audience research, communication research, economics of information, media effectiveness, public relations, value of information, marketing communication, agri-marketing, and branding
- Notes:
- Posted at http://www.agrimarketingdigital.com/?iid=27380
