- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Custer, Steve (author), Haller, Ted (author), Terpstra, Ashley (author), Poock, Nicole (author), and Malinovic, Nesh (author)
- Format:
- Journal article
- Publication Date:
- 2010-07
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C30484
- Journal Title:
- Agri Marketing
- Journal Title Details:
- 48(6) : 22-24
- Subject Term:
- communication research, farmers, information seeking, information sources, listenership, media effectiveness, media use, readership, surveys, and television viewing