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    21. Solutions for agri-marketers: direct/relationship marketing

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Pool, Bill (author), Madson, Arron (author), Liska, Stephanie (author), Kass, Tamara (author), Pence, Jeff (author), Tenant, Jeff (author), Frey, Greg (author), and Blades, Curt (author)
    Format:
    Journal article
    Publication Date:
    2009-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29091
    Journal Title:
    Agri Marketing
    Journal Title Details:
    47(5) : 38, 40-41

    22. Targeting display advertising

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Bishop, Stephanie (author)
    Format:
    Journal article
    Publication Date:
    2009-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29597
    Journal Title:
    Agri Marketing
    Journal Title Details:
    47( 9 ) : 44-45
    Notes:
    Posted at http://www.agrimarketing.com, Features a "Farmers' Forecast" web site from Monsanto.

    23. The ability to relate: assessing the influence of a relationship marketing strategy and message stimuli on consumer perceptions of Extension

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Telg, Ricky (author / Lundy, Lisa K.), Irani, Tracy (author), and Ruth, Amanda (author)
    Format:
    Journal article
    Publication Date:
    2006-12
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 175 Document Number: C29972
    Journal Title:
    Journal of Extension
    Journal Title Details:
    44(6) : 6FEA7
    Notes:
    6 pages.

    24. The elusive written contract: dependence, power, conflict and opportunism within the Australian food industry

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Parker, Melina (author) and Byrom, John (author)
    Format:
    Book chapter
    Publication Date:
    2009
    Published:
    Australia
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29854
    Notes:
    Pages 293-309 in Adam Lindgreen, Martin K. Hingley and Joelle Vanhamme (eds.), The crisis of food brands: sustaining safe, innovative and competitive food supply. Gower Publishing Limited, Surrey, England. 352 pages.

    26. The handbook of research on entrepreneurship in agriculture and rural development

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Alsos, Gry A. (author), Carter, Sara (author), Ljunggren, Elisabet (author), and Welter, Friederike (author)
    Format:
    Book
    Publication Date:
    2011
    Published:
    International: Edward Elgar, Cheltenham, UK.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36384
    Notes:
    320 pages.

    27. The latest in direct marketing

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Steuer, Brittany (author), Hammond, Jeff (author), Larsen, Boo (author), and Jones, Janis (author)
    Format:
    Journal article
    Publication Date:
    2008
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26979
    Journal Title:
    Agri Marketing
    Journal Title Details:
    46(1) : 60-62
    Notes:
    Three direct marketing specialists discuss trends and techniques.

    29. Updates for marketers going direct

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Schimek, Rosemary (author), Pence, Jeff (author), Ganos, Alexa (author), Bergeson, Jim (author), Bitter, Gay (author), and Vaughan, Allen (author)
    Format:
    Commentary
    Publication Date:
    2011-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C37186
    Journal Title:
    Agri Marketing
    Journal Title Details:
    49(9) : 50, 52-54
    Notes:
    Reports from six organizations that provide direct marketing services to the agriculture industry.