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Start Over Subject Term marketing communication Subject Term media effectiveness Subject Term roles Subject Term trends

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: McDonald, Amy Keith (author)
Format:: Article
Publication Date:: 2003-07
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 126 Document Number: C18472
Journal Title:: NAFB Chats
Journal Title Details:: 65(7) : 10
Notes:: National Association of Farm Broadcasters

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Ennen, Steve (author)
Format:: Journal article
Publication Date:: 2007-11
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26625
Journal Title:: Agri Marketing
Journal Title Details:: : 29-30
Notes:: Article in "A salute to NAMA on its 50th," special supplement featuring the 50th anniversary of the National Agri-Marketing Association.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Aeschliman, David C. (author)
Format:: Journal article
Publication Date:: 2003-09
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18729
Journal Title:: Agri Marketing
Journal Title Details:: 41(8) : 32-33
Notes:: Second article in a three-part series about the changing dynamics of agricultural marketing communications.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Morrison, Mary E. (author)
Format:: Journal Article
Publication Date:: 2009-06-22
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 176 Document Number: C30278
Journal Title:: B to B
Journal Title Details:: 94(9) : 4
Notes:: Reports on the complexities of agricultural marketing, including the role of traditional and new media for serving producers.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Moss, Kristi (author) and Paulsen Marketing, Sioux Falls, South Dakota.
Format:: Report
Publication Date:: 2010-04
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 176 Document Number: C30197
Notes:: Via firm's web site. 10 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Farmarkis, Bill (author), Coyle, Rick (author), McGill, Vic (author), and Vanderwert, Anita (author)
Format:: Journal article
Publication Date:: 2007-10
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26495
Journal Title:: Agri Marketing
Journal Title Details:: 45(8) : 35-37
Notes:: Posted at www.agrimarketing.com/?i=October%202007, Representatives of four media sales firms provide a current overview of the marketplace for farm broadcasting.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Vogt, Willie (author)
Format:: Journal article
Publication Date:: 2009-08
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29259
Journal Title:: Prairie Farmer
Journal Title Details:: 181(8) : MP1
Notes:: Report on viral marketing campaigns that use video on the Web. Cites two examples: TractorChasers.com, used by John Deere to stimulate interest in a new line of tractors, and Blimp Chasers, used by Syngenta to create interest in a seed treatment for the cotton market.

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