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    Start Over Subject Term interactive media Subject Term public relations

    2. A little birdie told me about agriculture: best practices and future uses of Twitter in agricultural communications

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Meyers, Courtney (author), Abrams, Katie (author), Allen, Katie (author), and Shultz, Alyx (author)
    Format:
    Journal article
    Publication Date:
    2010
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 181 Document Number: C36674
    Journal Title:
    Journal of Applied Communications
    Journal Title Details:
    94(3-4) : 6-21

    4. Brands have a social media "window of opportunity" in PR (public relations) disasters

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Barrera, Edward (author)
    Format:
    Journal article
    Publication Date:
    2009-04-21
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 172 Document Number: C28945
    Journal Title:
    Adotas
    Notes:
    Via online issue. 1 page., Reports on audience research about the effects of advertising among those who had been exposed to content about a salmonella outbreak.

    5. Examining how industries engage the media: comparing American and German agricultural associations' web sites

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Wang, Meredith L. (author) and Waters, Richard D. (author)
    Format:
    Journal article
    Publication Date:
    2012
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 154 Document Number: D07024
    Journal Title:
    Journal of Communication Management
    Journal Title Details:
    16(1) : 20-38

    6. Keeping it real: exploring the roles of conversational human voice and source credibility in crisis communication via blogs

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Park, Hyojung (author) and Cameron, Glen T. (author)
    Format:
    Journal article
    Publication Date:
    2014
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D05876
    Journal Title:
    Journalism and Mass Communication Quarterly
    Journal Title Details:
    91(3) : 487-507
    Notes:
    Findings suggest blogging in conversational human voice. Food-related crisis involved.

    8. New media, new influencers and implications for public relations

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Gillin, Paul (author)
    Format:
    Research report
    Publication Date:
    2008
    Published:
    USA: SNCR Press, Society for New Communications Research.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 177 Document Number: C30458
    Notes:
    Via Institute for Public Relations. Introduction, contents, executive summary and 2 food-related case studies. Total document 42 pages.

    9. RT#FF@DM wot u talkin bout? Social media in agriculture

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    McKillop, Bob (author) and Australian Institute of Agricultural Science and Technology, Curtin, ACT.
    Format:
    Article
    Publication Date:
    2011-06-23
    Published:
    Australia
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 182 Document Number: C36920
    Notes:
    Posted at http://www.aiast.com.au/index.php?menu=about_us&amp;action=state_committee_news, 3 pages., Report of a seminar that included principles and case examples.