James F. Evans Collection, cited reference, Results of a survey on consumer acceptance of food irradiation are discussed. The roles social persuasion, positive information, and negative information play in consumer acceptance were examined.
James F. Evans Collection, Results of a study that explored consumer acceptance of food irradiation by measuring consumers' willingness to purchase irradiated produce are presented.
Bruhn, Christine M. (author), Diaz-Knauf, Katherine V. (author), Schutz, Howard G. (author), and Department of Consumer Sciences, University of California, Davis, CA
Format:
Journal article
Publication Date:
1989-10
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 94 Document Number: C07279
James F. Evans Collection, Results of a survey conducted to determine consumer attitudes toward irradiated foods are presented. The survey examined the effects of label information, safety awareness and concern, FDA approval, and expectations of safety, quality and price on overall willingness to purchase irradiated foods.
James F. Evans Collection, cited reference, Consumer's willingness to purchase irradiated foods as well as their understanding of the food irradiation process are examined.
James F. Evans Collection, cited reference, The results of a study that examined consumer willingness to buy irradiated food products are presented. Benefits and risks of food irradiation, economics feasibility, and consumer attitudes are described.
Dickrell, Peter A. (author) and McCracken, Vicki A. (author)
Format:
Report
Publication Date:
1987
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 93 Document Number: C07076
Notes:
James F. Evans Collection; Highlights and Table of Contents, Pullman, WA : IMPACT Center, College of Agricultural and Home Economics, Washington State University, [1987]. Information Series no. 14. 43 p., U.S. consumers' past acceptance of food technologies (microwaves, artificial sweeteners, etc.) and their current decision-making process were examined in this study in order to assess potential acceptance and usage of irradiation foods. Benefits of food irradiation are explained.
Casey, Mark W. (author), Doyle, Willard H. (author), and Brand Group, Inc., Chicago, IL; Brand Group, Inc., Chicago, IL
Format:
Report
Publication Date:
1986
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 93 Document Number: C07075
Notes:
James F. Evans Collection, Chicago, IL : Brand Group, Inc., 1986. Final report, prepared for National Marine Fisheries Service, Cooperative Agreement no. NA84AA-H-SK099. 18 p., A study designed to evaluate consumer fears of irradiation, to assess consumer acceptance of irradiated seafood and the impact on the seafood industry, and to develop strategies to help consumers overcome food irradiation concerns is described in this report.
