Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D06210
Notes:
Pages 77-94 in Matthew W. Seeger, Timothy L. Sellnow and Robert R. Ulmer (eds), Crisis communication and the public health. Hampton Press Inc., Cresskill, N.J. 287 pages.
10 pages., Online via UI electronic subscription, Results from analysis of a scale-adjusted stated preference technique (mostly best-worst scaling) showed considerable heterogeneity in consumers' perceptions of trust and choice variability related to use of nanotechnology in food production and packaging. Findings provided insights in the development of risk communication and management.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 141 Document Number: D06282
Notes:
Accessed August 6, 2015., Poster presented at the Agricultural and Applied Economics Association and Western Agricultural Economics Association annual meeting, San Francisco, California, July 26-28, 2015. 2 pages
Online from publication. 2 pages., Author notes how, in the food marketing complex, diversification can help a business survive in this changing industry.
