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    Start Over Subject Term food Subject Term advertising Subject Term expenditures

    1. Yale study: fast feeders still on the hook for kids' health: report says McD, BK advertised less, but ad spend to kids increased overall

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Morrison, Maureen (author)
    Format:
    Journal article
    Publication Date:
    2013-11-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 127 Document Number: D02734
    Journal Title:
    Advertising Age
    Notes:
    Via online. 6 pages.

    2. FTC releases follow-up study detailing promotional activities, expenditures and nutritional profiles of food marketed to children and adolescents

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    News release
    Publication Date:
    2012-12-21
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 127 Document Number: D02765
    Notes:
    Online from Federal Trade Commission, Washington, D.C. 4 pages., Commends industry for progress, urges broader participation and continued improvement.

    3. Total U.S. ad spending by category and media

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Research report
    Publication Date:
    1993-09-29
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 142 Document Number: D06347
    Journal Title:
    Advertising Age
    Journal Title Details:
    64(41) : 8
    Notes:
    1991-1992 data, by category (including "food" and "horticulture and farming." Based on data from 100 leading national advertisers.

    4. Sources of information used and kinds of help desired in planning and purchasing food for selected families in Lorain County, Ohio

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Simonds, L.A. (author)
    Format:
    Thesis summary
    Publication Date:
    1959-07-01
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08378
    Journal Title:
    Review of Extension Research
    Journal Title Details:
    1958
    Notes:
    Pages 73-74 in Extension Circular 521, Review of Extension Research, January through December 1958, U.S. Department of Agriculture, Washington, D.C. Summary of the thesis for a Master of Science degree, Ohio State University, Columbus. 1958. 69 pages.

    5. 'Kid tested, mother approved': the relationship between advertising expenditures and 'most-loved' brands

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Kim, Kacy K. (author), Williams, Jerome D. (author), and Wilcox, Gary B. (author)
    Format:
    Book chapter
    Publication Date:
    2017
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08832
    Notes:
    Pages 42-60 in Yoon, Sukki and Oh, Sangdo (eds.), Social and environmental issues in advertising. United Kingdom: Routledge, Taylor and Francis Group, London. 169 pages.

    7. Newspaper advertising in food marketing

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Gallo, Anthony E. (author) and Boehm, William T. (author)
    Format:
    Journal article
    Publication Date:
    1979
    Published:
    USA: AgEcon
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 32 Document Number: D10580
    Journal Title:
    National Food Review
    Journal Title Details:
    8(1) : 16-19
    Notes:
    4 pages., via database, Much attention has been focused on the relationship between advertising and food prices. Critics argue that advertising food products only increases costs-costs that consumers ultimately must pay. Others contend that the advertising is quite beneficial from an information perspective, particularly in light of its relatively small cost. Newspapers are one of the principal means of advertising by the food industry, second only to television. In 1978, almost $1 billion was spent for newspaper ads by firms in the food marketing system (foodstores, food manufacturers, and eating and drinking places). These ads are read by three out of every four consumers. Among all retailers, grocery stores rank third in the volume of newspaper advertising purchased; food manufacturers rank fifth among all manufacturers.