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    Start Over Subject Term commodity promotion Subject Term public relations

    1. "Grandma surveys" seldom meet the test of being competent studies of what people think

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    American Dairy Association (author)
    Format:
    journal
    Publication Date:
    1966-04
    Published:
    USA: American Dairy Association, Chicago, Illinois
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 141 Document Number: C21657
    Journal Title:
    Public Relations Tips for Dairymen
    Journal Title Details:
    6 (4) : 1-4

    5. A lesson in meeting the competition head-first

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Murphy, Dan (author)
    Format:
    Commentary
    Publication Date:
    2006-06-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 149 Document Number: C24073
    Notes:
    From Meatingplace.com via Food Safety Network. 2 pages., Author suggests that the meat industry can learn lessons in marketing communication from the cotton industry.

    6. A new direction for agricultural media relations: meeting journalists' information needs through the Web

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Ruth, Amanda (author), Ruth Amanda (author), Bortree, Denise (author), Ford, Ross (author), Braun, Sandra (author), and Flowers, Kelly (author)
    Format:
    Paper
    Publication Date:
    2004-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 139 Document Number: C21028
    Notes:
    Presented at annual conference of the Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences, Lake Tahoe, Nevada., 13 p.

    7. An exploratory study of the impact of non-commodity-specific agricultural promotion campaigns on consumer purchasing patterns

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Tootelian, Dennis H. (author), Liebich, Alison (author), and Thompson, Chris (author)
    Format:
    Abstract
    Publication Date:
    2007
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 170 Document Number: C28674
    Journal Title:
    Journal of Food Products Marketing
    Journal Title Details:
    13(2) : 103-122

    8. Anniversaries are interesting; sometimes people are tempted to ask, "And so what?"

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    American Dairy Association (author)
    Format:
    journal
    Publication Date:
    1965-03
    Published:
    USA: American Dairy Association, Chicago, Illinois
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 141 Document Number: C21649
    Journal Title:
    Public Relations Tips for Dairymen
    Journal Title Details:
    5 (3) : 1-4

    9. Ask yourself - what do you expect people to do as a result of your P.R. program?

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    American Dairy Association (author)
    Format:
    Journal article
    Publication Date:
    1962-06
    Published:
    USA: American Dairy Association, Chicago, Illinois
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: C21299
    Journal Title:
    Public Relations Tips for Dairymen
    Journal Title Details:
    2(6) : 1-4

    10. Be honest with yourself: is your story really worth newspaper space or radio and TV time?

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    American Dairy Association (author)
    Format:
    Journal article
    Publication Date:
    1962-09
    Published:
    USA: American Dairy Association, Chicago, Illinois
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: C21302
    Journal Title:
    Public Relations Tips for Dairymen
    Journal Title Details:
    2(9) : 1-4