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    Start Over Subject Term commodity promotion Subject Term marketing communication

    34. Largest communications agencies

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2019-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 32 Document Number: D10586
    Journal Title:
    Agri Marketing
    Journal Title Details:
    57(4) : 32-43
    Notes:
    via library catalog., Annual listing of the largest marketing communications agencies whose clients sell products and services within the agricultural industry and/or the rural lifestyle industry.

    37. Making cotton "the fabric of our lives"

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Collins, Jennifer (author)
    Format:
    Radio transcript
    Publication Date:
    2010-11-15
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 199 Document Number: D10033
    Notes:
    Script of a "Marketplace" program segment on National Public Radio, Washington, D.C. 2 pages., Reports on a successful campaign promoting cotton in competition with "wash and wear" synthetic fabrics during the 1970s.

    38. Marketing promotion of Texas agricultural products: the rural dimension of the GO TEXAN program

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Malaga, Jaime E. (author), Xu, Bin (author), and Martinez-Mejia, Pablo (author)
    Format:
    Journal article
    Publication Date:
    2011-08
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 184 Document Number: D00236
    Journal Title:
    Journal of Agricultural and Resource Economics
    Journal Title Details:
    43(03) : 433-442

    40. Measuring the effects of generic price and nonprice promotional activities: the case of Washington apples

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    van Voorthuizen, Hilde (author), Schotzko, Tom (author), and Mittelhammer, Ron (author)
    Format:
    Paper
    Publication Date:
    2002-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22285
    Notes:
    Presented at the annual meeting of American Agricultural Economics Association, Long Beach, Californa, July 28-31, 2002. 30 pages.