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Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Brodowsky, Glen (author), Stewart, Kristin (author), and Anderson, Beverlee (author)
Format:
Journal article
Publication Date:
2018
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 147 Document Number: D11580
Journal Title:
Journal of Promotion Management
Journal Title Details:
24(2) : 251-269
Notes:
20 pages., Online via UI e-subscription, Researchers used the Theory of Reasoned Action as foundation for investigating how a firm's choices related to brand identity and country of manufacture influenced purchase decisions. Results suggested that while both affect attitudes toward purchasing a product, a positive attitude toward buying a particular brand might offset a negative attitude toward buying from a particular country. This study focused on appliance brands. The review of literature cited examples of research involving ice cream, wines, and leather products.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Howard, Philip H. (author)
Format:
Journal article
Publication Date:
2009
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 181 Document Number: C36385
Journal Title:
International Journal of Sociology of Agriculture and Food
Journal Title Details:
16(1) : 13-30
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Berges, Miriam (author) and Casellas, Karina (author)
Format:
Paper
Publication Date:
2009-08-22
Published:
Argentina
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 174 Document Number: C29726
Notes:
Presented at the International Association of Agricultural Economists Conference, Beijing, China, August 16-22, 2009. 19 pages.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Cavicchi, Alessio (author), Taglioni, Chiara (author), Torquati, Biancamaria (author), and Scarpa, Riccardo (author)
Format:
Journal article
Publication Date:
2011
Published:
Italy
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 184 Document Number: D00241
Journal Title:
International Journal on Food System Dynamics
Journal Title Details:
2(3) : 305-325
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Lindgreen, Adam (author), Hingley, Martin K. (author), and Vanhamme, Joelle (author)
Format:
Book
Publication Date:
2009
Published:
International: Gower Publishing Limited, Surrey, England.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29838
Notes:
352 pages.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Keller, Ed (author) and Fay, Brad (author)
Format:
Book
Publication Date:
2012
Published:
USA: Free Press, New York City, New York.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01442
Notes:
286 pages.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Cheong, Yunjae (author) and Kim, Kihan (author)
Format:
Journal article
Publication Date:
2011-02
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 185 Document Number: D00496
Journal Title:
Journal of Applied Communication Research
Journal Title Details:
39(1) : 55-74