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    1. Assessing consumer willingness to pay for ground bison given nutrition information

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    5. Consumer willingness to pay for GM food benefits: Pay-off or empty promise? Implications for the food industry

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    6. Country-of-Origin labeling of beef products : U.S. consumer's perceptions

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    7. European consumers' willingness to pay for U.S. beef in experimental auction markets

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    8. Exploring influences of different communication approaches on consumer target groups for ethically produced beef

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    9. Intentions of New Zealanders to purchase lamb or beef made using nanotechnology

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