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    Start Over Subject Term advertising Subject Term readership

    2. 20. Research and research techniques

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Lazer, William (author), Kelley, Eugene J. (author), Meyer, R. E. (author), Kelley, William T. (author), Grubb, Kenneth A. (author), Hollander, Stanley C. (author), Copulsky, William (author), and Michigan State University Union Oil Company University of Pennsylvania Department of Commerce Grace Chemical Research and Development Company
    Format:
    Abstract
    Publication Date:
    1957-04
    Published:
    USA: American Marketing Association
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 164 Document Number: D08236
    Journal Title:
    Journal of Marketing
    Journal Title Details:
    21 (4): 468-471

    3. 2014-2015 NAFB AMR additional questions

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Research report
    Publication Date:
    2015
    Published:
    USA: National Association of Farm Broadcasting, Platte City, Missouri.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 197 Document Number: D09509
    Notes:
    Online via NAFB website. 12 pages., Responses to the 2014 AMR farmer radio listening rating study (33 states) conducted by AMI Ag Media Research, Sioux Falls, South Dakota.

    5. Agri media works 24/7

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Agri Council of American Business Media, New York City, New York.
    Format:
    Report
    Publication Date:
    2007
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 161 Document Number: C26312
    Notes:
    2 pages., Report on survey findings about seasonality of farmers' readership of editorial and advertising material in agricultural publications.

    7. AgriMarketing impressions, 2005 and 2010

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Henderson Communications, Chesterfield, Missouri.
    Format:
    Report
    Publication Date:
    2011-06-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 184 Document Number: D00167
    Notes:
    1 page, Data comparing the number of impressions via AgriMarketing magazine, www.AgriMarketing.com, Agri Marketing Weekly, Agri Marketing Digital and Agri Marketing Mobile, 2005 and 2010.

    9. Agricultural literature and the early Illinois farmer

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Bardolph, Richard (author / The Woman's College of the University of North Carolina) and The Woman's College of the University of North Carolina
    Format:
    Book
    Publication Date:
    1948
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 38 Document Number: B04277
    Notes:
    Includes Preface and Contents, Urbana, IL : The University of Illinois Press, 1948. 199 p.