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    3. Building a program for increasing the consumption of milk

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Shaw, Wilfred (author)
    Format:
    Conference proceedings
    Publication Date:
    1941-01-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 112 Document Number: C10989
    Journal Title Details:
    3 pages
    Notes:
    Abstract given at The Milk Marketing Conference held during Farm and Home Week, University of Illinois, January 7, 1941

    4. Bulletins sold by machines in research study

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Ballew, Ralph J. (author)
    Format:
    Journal article
    Publication Date:
    1961-06
    Published:
    USA: American Association of Agricultural College Editors
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17644
    Journal Title:
    AAACE
    Journal Title Details:
    : 3
    Notes:
    Reports on promotion through local supermarkets, labor union halls, beauty parlors and sporting goods stores. Promotion included use of free coupon ad.

    5. Can farm papers promote automobile advertising?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Agricultural Publishers Association, Chicago, Illinois.
    Format:
    Report
    Publication Date:
    1932-04-08
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36836
    Notes:
    Agricultural Publishers Association Records, Series No. 8/3/80, Box 11, Special Bulletin No. 34. 2 pages., Association member urges farm publishers to survey subscribers about their intentions for buying autos.

    8. Empirical comparisons of in-store display vs. feature advertising and trade promotions vs. consumer promotions, measured at the brand and the category levels

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Dufour, Jean-Claude (author) and Maisonnas, Stephane (author)
    Format:
    Journal article
    Publication Date:
    2005-03
    Published:
    Canada
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 165 Document Number: C27547
    Journal Title:
    Journl of Food Distribution Research
    Journal Title Details:
    36(1) : 227

    9. Farm radio presentation CD

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    National Association of Farm Broadcasters, St. Paul, Minnesota.
    Format:
    Multiple
    Publication Date:
    2001-06-14
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 158 Document Number: C25862
    Notes:
    CD and brochure produced by NAFB to help members promote farm radio to advertisers.

    10. Good promo, good premium bring goodwill

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Robertson, M. James (author)
    Format:
    Journal article
    Publication Date:
    1979-05-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21577
    Journal Title:
    Advertising Age
    Journal Title Details:
    50(19) : S
    Notes:
    Describes use of premiums in promoting products and services to farmers: windbreakers, caps, others.