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    Start Over Subject Term advertising Subject Term decision making Subject Term generic advertising

    1. Advertising agricultural products - yes or no?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Groenewald, J.A. (author)
    Format:
    Journal article
    Publication Date:
    1982-04
    Published:
    South Africa: AgEcon
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 30 Document Number: D10575
    Journal Title:
    Agrekon - Quarterly Journal of Agricultural Economics
    Journal Title Details:
    21(1) : 1-4
    Notes:
    5 pages., via online journal., Discusses strengths and limitations of advertising agricultural products.

    2. Assessing effects of prices and advertising on purchases of finfish and shellfish in a local market in Texas

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Capps, O., Jr. (author) and Lambregts, J.A. (author)
    Format:
    Journal article
    Publication Date:
    1991
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14805
    Journal Title:
    Southern Journal of Agricultural Economics
    Journal Title Details:
    23(1) : 181-194

    3. R&D [research and development] versus commodity promotion: budget allocation decisions by agricultural producer associations

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Campbell, Zoe (author), Jalili, Rozita (author), and Vercammen, James (author)
    Format:
    Journal article
    Publication Date:
    2007-09
    Published:
    Canada: Canadian Agricultural Innovation Research Network, Saskatoon, SK
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 198 Document Number: D09657
    Journal Title:
    Cairn Policy Brief
    Journal Title Details:
    Number 7 : 1-3

    4. Voluntary funding for generic advertising using a provision point mechanism: an experimental analysis of option assurance

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Messer, Kent D. (author), Kaiser, Harry M. (author), and Poe, Greg L. (author)
    Format:
    Paper
    Publication Date:
    2006-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 151 Document Number: D06764
    Notes:
    Paper presented at the American Agricultural Economics Association annual meeting, Long Beach, California, July 23-26, 2006. 33 pages.