Publication Year: 2004 / Subject Term: 3 selected

Start Over Publication Year 2004 Subject Term advertising Subject Term beef Subject Term promotion

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Teinowitz, Ira (author)
Format:: Journal article
Publication Date:: 2004-05-31
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21557
Journal Title:: Advertising Age
Journal Title Details:: 75(22) : 4+

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kernellu, Kiran (author) and Cattleman's Beef Board (CBB)
Format:: Article
Publication Date:: 2004-02-09
Published:: Lean Trimmings
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 131 Document Number: C19904
Notes:: 2 pages

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: News release
Publication Date:: 2004-01-28
Published:: USA: National Cattleman's Beef Association
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 131 Document Number: C19911
Notes:: 2 pages

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Murphy, Dan (author)
Format:: Commentary
Publication Date:: 2004-12-10
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 142 Document Number: C21930
Notes:: From Meatingplace.com. Cited in Animalnet, Food Safety Network. 3 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Barnhart, Walt (author)
Format:: Article
Publication Date:: 2004-01-19
Published:: USA: National Cattleman's Beef Association
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 130 Document Number: C19486
Notes:: 2 pages; Beef Checkoff

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Gerlt, Todd (author), Parcell, Joe L. (author), Patterson, David (author), and Randle, Richard (author)
Format:: Paper
Publication Date:: 2004-06
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22287
Notes:: Presented at the annual meeting of the Western Agricultural Economics Association, Honolulu, Hawaii, June 30-July 2, 2004. 12 pages., Results indicated that producers garner more than a $100/head premium, while potentially reducing future search/advertising costs through building brand loyalty.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Lindeman, Teresa F. (author / Pittsburgh Post-Gazette) and U.S. Tuna Foundation Cattleman's Beef Board
Format:: Newspaper article
Publication Date:: 2004-02
Published:: USA: New-Gazette Champaign-Urbana, Illinois
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 131 Document Number: C19915
Journal Title Details:: 152 (187) : C-2

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