- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Teinowitz, Ira (author)
- Format:
- Journal article
- Publication Date:
- 2004-05-31
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21557
- Journal Title:
- Advertising Age
- Journal Title Details:
- 75(22) : 4+
- Subject Term:
- advertising, beef, cattle, commodity promotion, government policies, marketing, meat, promotion, and marketing communication