Publication Year: 1982 / Subject Term: advertising

Start Over Publication Year 1982 Subject Term advertising

1. Ad pages in farm publications for 12 months, 1981-80: fourth-quarter and year-to-date figures for U.S. and Canadian publications reporting to Advertising Age

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 1982-01-11
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 122 Document Number: C15678
Journal Title:: Advertising Age
Journal Title Details:: 53: 68
Notes:: 1 p.

2. Advertising agricultural products - yes or no?

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Groenewald, J.A. (author)
Format:: Journal article
Publication Date:: 1982-04
Published:: South Africa: AgEcon
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 30 Document Number: D10575
Journal Title:: Agrekon - Quarterly Journal of Agricultural Economics
Journal Title Details:: 21(1) : 1-4
Notes:: 5 pages., via online journal., Discusses strengths and limitations of advertising agricultural products.

3. Advertising and American food consumption patterns

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Connor, John M. (author) and Gallo, Anthony E. (author)
Format:: Journal article
Publication Date:: 1982
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 100 Document Number: C08480
Journal Title:: National Food Review
Journal Title Details:: 19 (Summer 1982) : 2-6

4. Advertising and the Department of Energy's campaign for energy conservation

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Hutton, R. Bruce (author)
Format:: Journal article
Publication Date:: 1982
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19561
Journal Title:: Journal of Advertising
Journal Title Details:: 11(2) : 27-38

5. Advertising volume in the U.S. in 1980 and 1981

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 1982-03-22
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 124 Document Number: C16222
Journal Title:: Advertising Age
Notes:: 1 p.

6. Ag Buyers Guide

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Classifieds
Publication Date:: 1982-03-11
Published:: USA: Tower Corp
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: A-Co V1.14; Folder: V1.14.A.003 Document Number: D03293
Journal Title:: 1
Journal Title Details:: 1
Notes:: 47 pgs, Volume One Number One Collection; James F. Evans Collection

7. Ag's biggest agencies : the top 50

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 1982
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00866
Journal Title:: Agri Marketing
Journal Title Details:: 20(11) : 55-58, 62, 64-65
Notes:: AgComm Teaching

8. Behavioral evidence of the effects of televised food messages on children

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Goldberg, M.E. (author) and Gorn, G.J. (author)
Format:: Journal article
Publication Date:: 1982
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C20131
Journal Title:: Journal of Consumer Research
Journal Title Details:: 9(3) : 200-205

9. Broadcast and budgets hold up well in face of soft economy

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 1982-06-28
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09835
Journal Title:: Television/Radio Age
Journal Title Details:: XXIX (22) : A30
Notes:: National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/90. Box No. 6. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center, Reports for NAFB or about Farm Broadcasting, 1967-84.

10. Buying broadcast - computers and horse sense

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Cummins, M.L. (author)
Format:: Journal article
Publication Date:: 1982
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00873
Journal Title:: Agri Marketing
Journal Title Details:: 20(6) : 56-58
Notes:: AgComm Teaching

11. Catfish, for one, is rising to the top

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: McGrath, Roger (author)
Format:: Journal article
Publication Date:: 1982-10-11
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18427
Journal Title:: Advertising Age
Journal Title Details:: 53(43) : M-10-11, M-14-16
Notes:: Catfish producers trying to advance catfish from a dish favored in the South and lower Midwest to the national market.

12. Coffee marketers brew generic campaign

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Jervey, Gay (author)
Format:: Journal article
Publication Date:: 1982
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 99 Document Number: C08268
Journal Title:: Advertising Age
Journal Title Details:: August 16, 1982 : 34
Notes:: Evans, AgComm teaching

13. Communications of artificial insemination organizations

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Behrens, John H. (author)
Format:: Class paper
Publication Date:: 1982
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 103 Document Number: C08851
Notes:: Harold Swanson Collection, 21 p.

14. Consumer marketing/advertising/promotion plan, 1982

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Beef Industry Council of the National Livestock and Meat Board (author)
Format:: Report
Publication Date:: 1982
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 99 Document Number: C08282
Notes:: Evans, AgComm teaching, Columbus, OH : Management Horizons, Inc., 1982. 75 p.

15. Estimates of '81 advertising to sales and advertising to gross profit margin by industry

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 1982-08-02
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 122 Document Number: C15705
Journal Title:: Advertising Age
Journal Title Details:: 53: 41
Notes:: 1 p.

16. Far-go campaign zaps judges with animated approach

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Cummins, M.L. (author)
Format:: Journal article
Publication Date:: 1982
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00771
Journal Title:: Agri Marketing
Journal Title Details:: 20(5): 150-155
Notes:: AgComm Teaching

17. Farm marketing and media : the next 10 years

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Tiedemann, Thomas R. (author / Vice President and Director of Client Market Planning, Bader Rutter & Associates) and Vice President and Director of Client Market Planning, Bader Rutter & Associates
Format:: Journal article
Publication Date:: 1982-06
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00877
Journal Title:: Agri Marketing
Journal Title Details:: 20(6) : 80-83
Notes:: AgComm Teaching

18. Feed manufacturers hold ad budgets steady

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 1982
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00867
Journal Title:: Agri Marketing
Journal Title Details:: 20(8) : 36
Notes:: AgComm Teaching

19. How Illinois dairy farmers view government and the dairy business

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Guither, Harold D. (author / University of Illinois)
Format:: Report
Publication Date:: 1982-01-04
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 104 Document Number: C09054
Notes:: AE 4522. 9 p.

20. How effective is nonbrand promotion of dairy products?

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kinnucan, Henry W. (author / Department of Agricultural Economics, Cornell University, Ithaca, NY)
Format:: Journal article
Publication Date:: 1982
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 85 Document Number: C05422
Journal Title:: Hoard's Dairyman
Journal Title Details:: July 10, 1982 : 897, 919
Notes:: James F. Evans Collection, AgComm teaching

Bibleaves

1. Ad pages in farm publications for 12 months, 1981-80: fourth-quarter and year-to-date figures for U.S. and Canadian publications reporting to Advertising Age

2. Advertising agricultural products - yes or no?

3. Advertising and American food consumption patterns

4. Advertising and the Department of Energy's campaign for energy conservation

5. Advertising volume in the U.S. in 1980 and 1981

6. Ag Buyers Guide

7. Ag's biggest agencies : the top 50

8. Behavioral evidence of the effects of televised food messages on children

9. Broadcast and budgets hold up well in face of soft economy

10. Buying broadcast - computers and horse sense

11. Catfish, for one, is rising to the top

12. Coffee marketers brew generic campaign

13. Communications of artificial insemination organizations

14. Consumer marketing/advertising/promotion plan, 1982

15. Estimates of '81 advertising to sales and advertising to gross profit margin by industry

16. Far-go campaign zaps judges with animated approach

17. Farm marketing and media : the next 10 years

18. Feed manufacturers hold ad budgets steady

19. How Illinois dairy farmers view government and the dairy business

20. How effective is nonbrand promotion of dairy products?

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