- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Goldberg, M.E. (author) and Gorn, G.J. (author)
- Format:
- Journal article
- Publication Date:
- 1982
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C20131
- Journal Title:
- Journal of Consumer Research
- Journal Title Details:
- 9(3) : 200-205
- Subject Term:
- advertising, appeals (message), children, food, message content, nutrition education, nutrition information, persuasion, television, and youth