- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Beef Industry Council of the National Livestock and Meat Board (author)
- Format:
- Report
- Publication Date:
- 1982
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 99 Document Number: C08282
- Subject Term:
- advertising, campaigns, commodity promotion, consumers, marketing, meat, and selling
- Notes:
- Evans, AgComm teaching, Columbus, OH : Management Horizons, Inc., 1982. 75 p.
