Search

    Start Over Subject Term farmers Subject Term trends Journal Title Agri Marketing

    6. The future of experiential marketing

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Camma, David (author)
    Format:
    Journal article
    Publication Date:
    2020-12
    Published:
    USA: Henderson Communications L.L.C., Adel, Iowa.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D12083
    Journal Title:
    Agri Marketing
    Journal Title Details:
    58 : 19-22
    Notes:
    Via print subscription., Digital experience director of Osborn Barr Paramore (ABP) describes some marketing steps taken, "bringing our digital experience and experiential teams together to create new activations that work across channels." Examples included a NASCAR race experience for DEKALB at Kansas Speedway and a geodesic dome activation at Farm Progress Show 2019 for Nutrien Ag Solutions.

    7. Understanding the largest growers

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Kelly, John (author) and Tubaugh, John (author)
    Format:
    Journal article
    Publication Date:
    2007-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26498
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(8) : 56
    Notes:
    Posted at www.agrimarketing.com/?i=October%202007, Summarizes briefly the results of a national telephone survey among 500 farmers with gross farm incomes of more than $100,000 a year.

    8. Publishing: the last 50. What's next?

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Moraczewski, Bob (author)
    Format:
    Journal article
    Publication Date:
    2007-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26623
    Journal Title:
    Agri Marketing
    Journal Title Details:
    : 26-27
    Notes:
    Posted at www.agrimarketing.com, Article in "A salute to NAMA on its 50th," special supplement featuring the 50th anniversary of the National Agri-Marketing Association.

    11. Marketing to dairy producers: updates from marketers, agencies

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Anderson, Jon (author), Unterweger, Brittany (author), Huyser, Chad (author), and Kruse, Lyle (author)
    Format:
    Journal article
    Publication Date:
    2010-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29941
    Journal Title:
    Agri Marketing
    Journal Title Details:
    48(2) : 44-46

    12. Updates from ag/rural broadcasters

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Adams, Mike (author / AgriTalk), Bauer, Kyle (author / KFRM, Clay Center, Kansas), Coyle, Rick (author / Northern Ag Network), Hansen, Mike (author / RFD-TV), and Lancaster, Curt (author / Texas Farm Bureau Network)
    Format:
    Journal article
    Publication Date:
    2010-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C30207
    Journal Title:
    Agri Marketing
    Journal Title Details:
    48(3) : 66, 68-70

    16. Updates for marketers going direct

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Schimek, Rosemary (author), Pence, Jeff (author), Ganos, Alexa (author), Bergeson, Jim (author), Bitter, Gay (author), and Vaughan, Allen (author)
    Format:
    Commentary
    Publication Date:
    2011-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C37186
    Journal Title:
    Agri Marketing
    Journal Title Details:
    49(9) : 50, 52-54
    Notes:
    Reports from six organizations that provide direct marketing services to the agriculture industry.

    17. Study reports media usage

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Semler, Jack (author / Readex Research)
    Format:
    Journal article
    Publication Date:
    2012-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D00304
    Journal Title:
    Agri Marketing
    Journal Title Details:
    50(6) : 28
    Notes:
    Summary of results of 2012 Media Channel Study conducted for American Business Media (ABM) Agri-Council by Readex Research.

    18. How marketing has changed

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Downey, Dave (author) and Funk, Tom (author)
    Format:
    Journal article
    Publication Date:
    2012-10
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D00690
    Journal Title:
    Agri Marketing
    Journal Title Details:
    50(8) : 106, 108, 110
    Notes:
    Commemorative Issue recognizing the 50th Anniversary of Agri Marketing magazine.

    22. Farm shows -- changing attitudes : farm shows become more business oriented

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Zimmerman, David (author / Managing Director, Southern Farm Show, Southern Shows Inc., Charlotte, NC) and Managing Director, Southern Farm Show, Southern Shows Inc., Charlotte, NC
    Format:
    Journal article
    Publication Date:
    1988
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 70 Document Number: C03031
    Journal Title:
    Agri Marketing
    Journal Title Details:
    26(7) : 48, 49
    Notes:
    James F. Evans Collection