- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Zimmerman, David (author / Managing Director, Southern Farm Show, Southern Shows Inc., Charlotte, NC) and Managing Director, Southern Farm Show, Southern Shows Inc., Charlotte, NC
- Format:
- Journal article
- Publication Date:
- 1988
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 70 Document Number: C03031
- Journal Title:
- Agri Marketing
- Journal Title Details:
- 26(7) : 48, 49
- Subject Term:
- agribusiness, exhibits, face-to-face communication, farmers, media effectiveness, product promotion, promotion, selling, and trends
- Notes:
- James F. Evans Collection