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    23. Building brands from the barn up: Heritage Acres finds success in local approach

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Anderson, Barb Baylor (author)
    Format:
    Journal article
    Publication Date:
    2003-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19071
    Journal Title:
    Agri Marketing
    Journal Title Details:
    41(10) : 34-39
    Notes:
    Features marketing communications strategy of the Ozark Mountain Pork Cooperative in Missouri to build their Heritage Acres brand.

    28. Consumer choice and suggested price for pork as influenced by its appearance, taste and information concerning country of origin and organic pig production

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Ngapo, T.M. (author), Bredahl, L. (author), Dransfield, T. (author), Nielsen, N.A. (author), Sjoden, P.O. (author), Magnusson, M. (author), Campo, M.M. (author), and Nute, G.R. (author)
    Format:
    Journal article
    Publication Date:
    2005
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01471
    Journal Title:
    Meat Science
    Journal Title Details:
    69 : 61-70

    29. Consumer discrimination of rancidity in pork loin chops and pork sausages

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Bryhni, E.A. (author), Hunt, M.C. (author), and Ofstad, R. (author)
    Format:
    Journal article
    Publication Date:
    2002-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16300
    Journal Title:
    Journal of Food Science
    Journal Title Details:
    67(9)
    Notes:
    Posted on: <a href="http://www.ift.org/publications/docshop/jfs_shop/jfsindex.shtml">www.ift.org/publications/docshop/jfs_shop/jfsindex.shtml</a>, Consumers were able to discriminate between "normal" and "rancid" sausage, and preferred "normal." No differences in preference or flavor were detected between the pork chop groups.

    30. Consumer preferences for fresh food items with multiple quality attributes: evidence from an experimental auction of pork chops

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Huffman, W.E. (author / Iowa State University), Melton, B.E. (author / Iowa State University), Shogren, J.F. (author / University of Wyoming), and Fox, J.A. (author / Kansas State University)
    Format:
    Journal article
    Publication Date:
    1996-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 104 Document Number: C09003
    Journal Title:
    American Journal of Agricultural Economics
    Journal Title Details:
    78(4) : 916-923