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    2. "Healthy" discussions about risk: the Corn Refiners Association's strategic negotiation of authority in the debate over high fructose corn syrup

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    4. Accentuating the positive will help eliminate or devalue the negative

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    6. Analyzing consumers' preferences for apple attributes in Tirana, Albania

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    8. Benefits of regional food quality labels for Czech producers

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    10. Can we try to change the milk image to avoid milk being rated as "child's food"?

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