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    1. A meta-analysis of U.S. health campaign effects on behavior: emphasize enforcement, exposure, and new information and beware the secular trend

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Snyder, Leslie B. (author) and Hamilton, Mark A. (author)
    Format:
    Book chapter
    Publication Date:
    2002
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29536
    Notes:
    Pages 257-283 in Robert C. Hornik (ed.), Public Health Communication: Evidence for Behavior Change, Lawrence Erlbaum Associates, Publishers, Mahwah, New Jersey. 435 pages.

    2. America's sacred cow

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Butler, Matilda (author)
    Format:
    Book chapter
    Publication Date:
    2000
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C35866
    Notes:
    Pages 309-314 in Ronald E. Rice and Charles K. Atkin (eds.), Public communication campaigns, Third Edition, Sage Publications, Thousand Oaks, California. 428 pages.

    3. Case studies of youth tobacco prevention campaigns from the USA: truths and half-truths

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Farrelly, Matthew C. (author) and Davis, Kevin C. (author)
    Format:
    Book chapter
    Publication Date:
    2008
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01366
    Notes:
    Pages 127-145 in W. Douglas Evans and Gerard Hastings (eds.), Public health branding: applying marketing for social change. Oxford University Press, Oxford, England. 304 pages.

    4. Help: a European public health brand in the making?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hastings, Gerard (author), Freeman, Jo (author), Spackova, Renata (author), and Siguier, Pierre (author)
    Format:
    Book chapter
    Publication Date:
    2008
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01363
    Notes:
    Pages 93-107 in W. Douglas Evans and Gerard Hastings (eds.), Public health branding: applying marketing for social change. Oxford University Press, Oxford, England. 304 pages.