Format: Book / Subject Term: case studies

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Willis, Jim (author) and Okunade, Albert A. (author)
Format:: Book
Publication Date:: 1997
Published:: USA: Praeger Publishers, Westport, Connecticut.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19615
Notes:: 229 pages

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Doeg, Colin (author)
Format:: Book
Publication Date:: 1995
Published:: International: Chapman and Hall, London, England.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C20150
Notes:: 250 pages

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Wellenius, Bjorn (author) and Stern, Peter A. (author)
Format:: Book
Publication Date:: 1994
Published:: International: World Bank, Washingdon, D.C.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36916
Notes:: 757 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Forker, O.D. (author) and Ward, R.W. (author)
Format:: Book
Publication Date:: 1993
Published:: USA: Lexington Books, New York.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14803
Notes:: 294 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Ind, Nicholas (author)
Format:: Book
Publication Date:: 1993
Published:: UK: Kogan Page Limited, London, England
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29918
Notes:: 223 pages., One of the featured campaigns (Chapter 13) involves the creation of Phileas Fogg to help establish a brand by British snack food marketer, Derwent Valley Foods.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Hancock, A. (author)
Format:: Book
Publication Date:: 1992
Published:: International: United Nations Educational, Scientific and Cultural Organization, Paris, France.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17133
Notes:: 220 pages

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Paul, Rolland "Pig" (author), Garner, J. Marvin (author), and Sweet, Orville K. (author)
Format:: Book
Publication Date:: 1991
Published:: USA: Lowell Press, Kansas City, Missouri, for National Pork Producers Council
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08259
Notes:: 197 pages., Includes development and effectiveness of the advertising campaign, "Pork: the other white meat."

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Poats, Susan V. (author) and Feldstein, Hilary Sims (author)
Format:: Book
Publication Date:: 1990
Published:: International: Kumarian Press, West Hartford, Connecticut.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D00564
Notes:: 271 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Phillips, Gerald M. (author), Wyatt, Nancy (author), and Department of Speech Communication, The Pennsylvania State University; Department of Speech Communication, The Pennsylvania State University
Format:: Book
Publication Date:: 1988
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 70 Document Number: C03033
Notes:: James F. Evans Collection; Contains Table of Contents and Preface only, Norwood, NJ : Ablex Publishing Corporation, 1988. 297 p. (People, Communication, Organization)

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Dunwoody, Sharon (author), Friedman, Sharon M. (author), and Rogers, Carol L. (author)
Format:: Book
Publication Date:: 1986
Published:: USA: Free Press, New York.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D02232
Notes:: 333 pages

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