- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Forker, O.D. (author) and Ward, R.W. (author)
- Format:
- Book
- Publication Date:
- 1993
- Published:
- USA: Lexington Books, New York.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14803
- Subject Term:
- beef, campaigns, case studies, commodity promotion, cotton, dairy, economics of information, fish, fruit, generic advertising, government programs, soybeans, value of information, vegetables, honey, swine, wool, apples, and raisins
- Notes:
- 294 pages.