Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 8 Document Number: D10313
Notes:
2 pages., University of Illinois at Urbana-Champaign., Researchers report consumer research indicating that the "future of U. S. citrus may hinge on consumer acceptance of genetically modified food."
20 pages., Via online journal., Consumers are concerned about the risks related to genetically modified (GM) food, and there is a need for agricultural communicators and educators to address those concerns. The purpose of this study was to explore Florida residents’ latitudes of acceptance, rejection, and noncommitment toward GM food messages. The findings from this study can be used to guide communication and education campaigns for GM food. An online survey was distributed to a non-probability sample of 500 Florida residents to fulfill the purpose of the study. The messages that most aligned with the respondents’ views toward GM food discussed how potential risks related to human health had not been adequately investigated and that GM food may be riskier to consume compared to traditional food. The messages that most opposed the respondents’ views were that GM food was safe for consumption and that it caused cancer in humans. People whose views most aligned with the message that GM food caused cancer in humans had the largest latitude of rejection, likely due to their extreme attitude, confirmation bias, and ego-involvement. The largest percentage of respondents accepted messages that aligned with their position but expressed noncommitment to messages that opposed their views. This lack of rejection and indication of alignment with messages related to potential risk and uncertainty indicated Florida consumers were unsure about the effects of GM food. Communicators and educators should acknowledge these concerns when delivering information about GM food to enhance the effectiveness of communication with consumers.
Robertson, Michael J. (author), Preston, Nigel P. (author), and Bonnett, Graham D. (author)
Format:
Book chapter
Publication Date:
2017
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08788
Notes:
Pages 155-172 in Gordon, Iain J. Prins, Herbert H.T. Squire, Geoff R. (eds.), Food production and nature conservation: conflicts and solutions. United Kingdom: Routledge, London. 348 pages.
Fischer, Laura (author), Meyers, Courtney (author), Cummins, R. Glenn (author), Gibson, Courtney (author), and Baker, Matt (author)
Format:
Paper abstract
Publication Date:
2018-02
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 199 Document Number: D10010
Notes:
Abstract of paper presented at the National Agricultural Communications Symposium, Southern Association of Agricultural Scientists (SAAS) Agricultural Communications Section, Jacksonville, Florida, February 4-5, 2018.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Folder: 161` Document Number: D07869
Notes:
Pages 107-109 in M.J. Navarro (ed.), Voices and views: why biotech?. ISAAA Brief No. 50. International Service for the Acquisition of Agri-biotech Applications, Ithaca, New York. 158 pages.
23 pages., via online journal., In 2015, the Philippine Supreme Court ruled against the field testing of Bt eggplant, a genetically modified crop. This decision was covered extensively in the local press, forcing scientists to defend their research. We used qualitative, inductive analysis to examine how three news outlets constructed science in their coverage of the issue. We found that science was constructed through four themes: science searched for proof, absolute consensus had to be reached, the characteristics of scientific inquiry are used to discredit scientists, and science is aware of its logical limits. These findings have implications for the public acceptance of innovations.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 18 Document Number: D10474
Notes:
126 pages., ISBN: 9780438013049, Via ProQuest Dissertations and Theses., Genetically modified foods and crops are a topic of heated debate in the United States. As with all issues, messaging has the potential to influence and change an individual’s attitude. Through the lens of social judgment theory, this quasi-experimental study investigated the influence of an evidence-based message on millennial agricultural students’ attitudes towards genetically modified foods and crops, while taking into account participants’ ego-involvements for the issue. Sixty-nine undergraduate students in the College of Agriculture participated in this study – comprised of a pre-test and post-test questionnaire with an evidence-based message intervention between.
The major finding from this study was that for the issue of genetically modified foods, millennial agricultural students’ with high ego-involvement are capable of attitude change and moving their anchor points in the direction of viewing genetically modified foods and crops less favorably than prior to the evidence-based message intervention. This result was unexpected, but important. Another key finding is that the majority of millennial agricultural students reported holding favorable attitudes towards genetically modified foods. In regards to the risks of genetically modified foods, the majority of participants disagreed that there is any risk associated with eating genetically modified foods and were neutral towards any environmental risks of genetically modified crops. This study also investigated the role of ego-involvement and the widths of the latitudes of acceptance, noncommitment, and rejection. While there was a trend for the latitude of acceptance to increase and for the latitude of rejection to decrease for both the high and low ego-involvement groups, these findings were insignificant.
Overall, this study’s findings provides great insight to science communicators who are messaging with the goal of influencing attitude change. Utilizing key elements of science communication including, weight of evidence reporting, weight of experts reporting, reinforcement of self-identity, credibility, valence, and framing theory, it is possible to influence attitude change, at least for millennial agricultural students with high ego-involvement for the issue of genetically modified foods. Future research should expand to include other segments of the population, as well as other science issues.
Rose, Kathleen M. (author), Howell, Emily L. (author), Su, Leona Yi-Fan (author), Xenos, Michael A. (author), Brossard, Dominique (author), and Scheufele, Dietram A. (author)
Format:
Online journal article
Publication Date:
2019
Published:
SAGE Journals
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 32 Document Number: D10600
19 pages., via online journal., The impact of knowledge on public attitudes toward scientific issues remains unclear, due in part to ill-defined differences in how research designs conceptualize knowledge. Using genetically modified foods as a framework, we explore the impacts of perceived familiarity and factual knowledge, and the moderating roles of media attention and a food-specific attitudinal variable (food consciousness), in shaping these relationships. Based on the differential effects on “negative attitudes” toward genetically modified foods, we provide further evidence that the measures of knowledge are separate concepts and argue against a one-dimensional view of scientific knowledge. We discuss implications for understanding the relationship between knowledge and science attitudes.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 133 Document Number: D11399
Notes:
9 pages., Online via website., Results of a national survey among U.S. adults suggest that"divides in public opinion over food are encapsulated by how people assess the health effects of two kinds of food: organic and genetically modified (GM) foods. Americans' beliefs about food connect with their personal concerns about the role of food choices in their long term health and well-being."