The influence of color on the effectiveness of extension circular letters

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hearne, C.C. (author)
    Format:
    Research summary
    Publication Date:
    1933
    Published:
    USA: Extension Service, U.S. Department of Agriculture, Washington, D.C.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08962
    Subject Term:
    color, design, extension communication, extension information, letters, print media, publications, publishing, readership, circulars, circular letters, and reader response
    Notes:
    Page 22 in Lucinda Crile, Findings from studies of bulletins, news stories, and circular letters. Extension Service Circular 488. Revision of Extension Service Circular 461, which it supersedes. May 1953. 24 pages. Summary of Extension Studies Publication 2, Missouri Agriculture College Extension, Columbia. 1933. 7 pages.

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