Opinion leadership and Chinese consumers' attitudes toward pork with a quality and safety label

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Xu, Pei (author), Wang, Zhigang (author), and Song, Shunfeng (author)
    Format:
    Journal article
    Publication Date:
    2015
    Published:
    China
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 142 Document Number: D06402
    Journal Title:
    Chinese Economy
    Journal Title Details:
    48(1) : 41-56
    Subject Term:
    attitudes, buying behavior, China, consumers, decision making, diffusion, food safety, labeling, meat, opinion leaders, risk assessment, pork, and country of origin

    Tools