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    Start Over Subject Term opinion leaders

    2. A case study of the two-step flow hypothesis of communication in Brazil

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Schneider, Ivo Alberto (author / Federal University of Rio Grande do Sul, Brazil)
    Format:
    Conference paper
    Publication Date:
    1974
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 31 Document Number: C12494
    Notes:
    Francis C. Byrnes Collection; See B03082, Pages 88-97 in Robert H. Crawford and William B. Ward (eds.), Communication strategies for rural development. Proceedings of the Cornell-CIAT international symposium, Cali, Colombia, March 17-22, 1974. Cornell University, Ithaca, NY. 278 p.

    6. A general systems model for the role analysis of the change agents in the diffusion-adoption of innovations

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Singh, B. Krishna (author)
    Format:
    Journal article
    Publication Date:
    1971-03
    Published:
    India
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 43 Document Number: B05117
    Journal Title:
    Indian Journal of Extension Education
    Journal Title Details:
    7 (1/2) : 49-57
    Notes:
    search through journal

    7. A hot topic? Climate change mitigation policies, politics, and the media in Australia

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Speck, Desley Louise (author)
    Format:
    Journal article
    Publication Date:
    2010
    Published:
    Australia
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 136 Document Number: D11443
    Journal Title:
    Human Ecology Review
    Journal Title Details:
    17(2) : 125-134
    Notes:
    10 pages., Due to the Library's response to COVID-19, this document is currently only available through online access. If no link is provided in this record, the ACDC will make this document accessible through our collection once we are able to return to our office., This article explores some issues that have been important in the climate change mitigation debate in Australia. Findings suggest that opinion leaders believe the policy has been slow to progress due to media promotion of the uncertainty associated with climate change science, the weakness of leadership, and the political cost of unpalatable policy.

    10. Adoption behaviour of leaders and their followers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Roy, N.K. (author), Singh, R.P. (author), and Agricultural Extension, Bisra Agricultural University, Ranchi, India
    Format:
    Journal article
    Publication Date:
    1984
    Published:
    India
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 75 Document Number: C03853
    Journal Title:
    Indian Journal of Agricultural Extension
    Journal Title Details:
    20 (3/4) : 19-26
    Notes:
    James F. Evans Collection, cited reference