Government-to-public campaigns use commercial marketing tactics

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Oldham, Pamela (author)
    Format:
    Online article
    Publication Date:
    2008-09-29
    URL:
    http://www.dmnews.com
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 171 Document Number: C28865
    Journal Title:
    DMNews
    Subject Term:
    campaigns, government, government services, marketing, marketing techniques, promotion, and public awareness

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