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E-grocery: who is the ideal consumer?

Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Hooker, Neal H. (main author), Ernst, Stan (author), Berning, Casie (author), Agricultural, Environmental and Development Economics, Ohio State University, Columbus.
Format:
Research report
Publication Date:
2004-04
URL:
http://aede.osu.edu/resources/docs/pdf
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 158
Subject Term:
buyer behavior, buying behavior, consumers, decision making, food, Internet, marketing techniques, online services, retail, retail promotion, e-commerce, e-marketing
Notes:
AEDE-RP-0043-04. 14 pages.