- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Doeg, Colin (author)
- Format:
- Book
- Publication Date:
- 2005
- Published:
- International: Springer Science+Business Media, Inc., New York, New York.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C23670
- Subject Term:
- animal rights, beef, biotechnology, case studies, communication planning, crisis communication, diet, drink, fish, food industries, food safety, Internet, meat, media relations, risk communication, risk management, eggs, diseases, mad cow, avian flu, and bird flu
- Notes:
- Second edition. 263 pages.