25pgs, Plant-based eggs have been recently developed by food practitioners as an alternative to conventional eggs. However, there is uncertainty on how the current egg market will react to plant-based eggs, as well as lack of knowledge about product development and regulations. In this manuscript, we explored this issue by conducting in-depth interviews with egg industries and retailers, as well as with plant-based egg manufacturers. Results show that despite egg manufacturers are struggling to provide an alternative to people who do not consume eggs, they are skeptical that plant-based eggs can replicate all eggs’ nutrients and functionalities. Furthermore, egg industries do not see plant-based eggs as potential competitors to their products, while plant-based egg manufactures argue that they will directly compete with eggs. Also, there is uncertainty on how to label and name plant-based eggs, which has important implications in terms of marketing and policy labeling of these new products.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C12558
Notes:
Francis C. Byrnes Collection, Pages 87-94 in Society for the Psychological Study of Social Issues, Public opinion and propaganda: a book of readings. Dryden Press, New York, NY. 779 p.
Thompson, Paul B. (author / Director, Center for Biotechnology, Policy and Ethics, Texas A&M University, College Station, TX) and Director, Center for Biotechnology, Policy and Ethics, Texas A&M University, College Station, TX
Format:
Report
Publication Date:
1991
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 83 Document Number: C05030
Notes:
James F. Evans Collection; See C05022 for original, In: MacDonald, June Fessenden, ed. Agricultural biotechnology : food safety and nutritional quality for the consumer. Ithaca, NY : National Agricultural Biotechnology Council, 1991. p. 204-217
