Subject Term: media selection and television

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Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 2011-11
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C37183
Journal Title:: Agri Marketing
Journal Title Details:: 49(9) : 30
Notes:: Features media strategy for introducing a technology co-developed by Monsanto and Dow AgroSciences.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: George, Nancy A. (author) and Boafo, Kwame (author)
Format:: Proceedings
Publication Date:: 1991-11
Published:: International: International Development Research Centre, Canada.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14093
Notes:: IDRC-MR274e. 97 pages. Selected papers prepared for a seminar held in Nairobi, Kenya, November 14-16, 1990.

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Blog
Publication Date:: 2021-02-14
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12107
Notes:: Online from Precision Reach, Eden Prairie, Minnesota. 4 pages., An agriculture-focused communications firm reports seeing "a significant increase in CTV farmer audiences as well as CTV advertising campaigns." Authors list 10 reasons why agri-marketers should consider CTV in their marketing mix.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Moemeka, Andrew A. (author)
Format:: Book chapter
Publication Date:: 2000
Published:: International
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25586
Notes:: Pages 133-160 in Andrew A. Moemeka (ed.), Development communication in action: building understanding and creating participation. University Press of America, Inc., Lanham, Maryland. 325 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Soola, E.O. (author)
Format:: Book chapter
Publication Date:: 2003
Published:: International
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C35821
Notes:: Pages 9-28 in E.O. Soola (ed.), Communicating for development purposes. Kraft Books Limited, Ibadan, Nigeria. 210 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Stevens, Stanley (author)
Format:: Journal article
Publication Date:: 1991
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 163 Document Number: C27056
Journal Title:: Journal of Extension
Journal Title Details:: 29(1)
Notes:: Electronic journal. 2 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Howard, Niles (author)
Format:: Journal article
Publication Date:: 1975-08-25
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18438
Journal Title:: Advertising Age
Journal Title Details:: 46(34) : 20, 29
Notes:: Describes increase of advertising expenditures for television. "Farm advertisers are just now discovering what tv can do form them."

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Read, Hadley (author)
Format:: Research report
Publication Date:: 1955
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 1 Document Number: B00094
Notes:: AgComm Teaching, Urbana, Illinois: Extension Editorial Office, College of Agriculture, University of Illinois. 13pp

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Palmer, Edward L. (author) and Carpenter, Courtney F. (author)
Format:: Journal article
Publication Date:: 2006
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36502
Journal Title:: Media Psychology
Journal Title Details:: 8(2) : 165-190

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Pritchett, J.G. (author), Liu, D.J. (author), and Kaiser, H, M. (author)
Format:: Manuscript
Publication Date:: 1998
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 106 Document Number: C09325
Notes:: 14 p.

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