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    Start Over Subject Term media effectiveness Subject Term publicity

    15. Selection and use of media and methods

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Dryer, Gerald (author), Vlistrup, Richard (author), and Groves, Frank (author)
    Format:
    Publication
    Publication Date:
    1977-02
    Published:
    USA: Cooperative Extension Service, Purdue University, West Lafayette, Indiana.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 162 Document Number: C26800
    Notes:
    20 pages.

    16. Selling the farm press to advertisers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hayden, Victor F. (author) and Agricultural Publishers Association.
    Format:
    Article
    Publication Date:
    1922-06-27
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28854
    Notes:
    Agricultural Publishers Association Records, UI Archives., Special Bulletin. 8 pages., Describes a proposed campaign of publicity and advertising to promote marketers to advertise in farm periodicals.