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Selling the farm press to advertisers

Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Hayden, Victor F. (main author), Agricultural Publishers Association.
Format:
Article
Publication Date:
1922-06-27
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois
Subject Term:
advertising, Agricultural Publishers Association (APA), campaigns, farm journals, markets (selling), media effectiveness, media selection, publicity, sales, sales methods, selling, marketing communication
Notes:
Agricultural Publishers Association Records, UI Archives., Special Bulletin. 8 pages., Describes a proposed campaign of publicity and advertising to promote marketers to advertise in farm periodicals.