USA: University Press of America, Lanham, Maryland.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D02874
Notes:
230 pages., Documents ready-print services (sometimes known as patent insides)that furnished newspapers printed on one side, or on two or more pages, to subscribing publishers. Estimated in 1912 to reach 60 million readers in the U.S. Author explores what was being written in those newspapers, and by whom.
Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004, are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, Claude W. Gifford Collection.
Tindall, Cordell (author / Missouri Ruralist, USA), Jain, G.F. (author / Sevagram, Delhi, India), Lavoie, Paul-Henri (author / La Terre de Chez-vous, Montreal , Canada), Kosolapov, Nikolai (author / Selskya Zhizn, Moscow, USSR), Wykeham-Fiennes, Anthony Patrick (author / Australian Broadcasting Commission, Sydney), and Covreur, F.F. (author / International Federation of Farm Writers, Paris, France)
Format:
Panel report
Publication Date:
1967-06
Published:
International: First International Congress of Farm Writers.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 73 Document Number: D10787
Notes:
Item located in Document D10786. Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004, are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, Pages 21-28 in J.S. Cram (ed.), Proceedings of the first International Congress of Farm Writers at Macdonald College, Quebec, Canada, June 18-21, 1967. 112 pages.
February 5 issue via online. 3 pages., Describes the addition as a way for editors and advertisers to connect with corn and soybean growers, in particular, during the growing season.
Online via keyword search of UI Library eCatalog, Examines the Agriculteur Norman newspaper published by the departmental federations of the FNSEA (National federation of farm operator unions) in the Basse-Normandie region of France. Findings from interviews with editors and union employees showed how the paper differs greatly from a typical union bulletin.
Posted at www.agrimarketing.com, 40 pages., Special supplement to the November/December 2007 issue. Articles feature the development, influence and future of NAMA, as well as the professional fields it serves.
Agricultural Publishers Association Archives, "The advertising columns of Farm Papers are full to overflowing. Never in the history of the business has there been so much Farm Machinery advertising carried."
Agricultural Publishers Association Archives, Color usage in publication advertising is increasing, but "the results in many publications are unsatisfactory." Offers suggestions for use of better inks.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28507
Notes:
Agricultural Publishers Association Archives, Proceedings of a meeting of the Agricultural Publishers Association in Chicago, Illinois, January 17, 1919. 6 pages., Includes discussion about various aspects of standards of practice for agricultural publishers.
Agricultural Publishers Association Archives, Describes the content of an approaching short course, guided by suggestions from advertising agency representatives about topics of most interest.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28510
Notes:
Agricultural Publishers Association Archives, Pages 11-19 in proceedings of the Agricultural Publishers Association meeting at the Associated Advertising Clubs of the World Convention, Indianapolis, Indiana, June 7, 1920., Farm publication representative describes problems associated with the development and standardization of advertising and advertising methods during a period of rapid change. Reactions from participants in the conference follow this presentation.
AAEA members, their publications and advertisers are showing signs of strengthening the role of editorial independence in today's commercial environment.
