Color advertising

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    White, Frank B. (author) and Agricultural Publishers Association, Chicago, Illinois.
    Format:
    Journal article
    Publication Date:
    1919-03-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28503
    Journal Title:
    Agricultural Publishers Association Weekly Bulletin
    Journal Title Details:
    143 : 2-3
    Subject Term:
    advertising, color, farm journals, print media, publishing, and trends in farm publishing
    Notes:
    Agricultural Publishers Association Archives, Color usage in publication advertising is increasing, but "the results in many publications are unsatisfactory." Offers suggestions for use of better inks.

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