Search

    1. A marketing approach to the analysis and evaluation of communication processes involving and affecting farmers

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Golay, G.L. (author / Northwestern University, Evanston, IL)
    Format:
    Research report
    Publication Date:
    1971-03-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 145 Document Number: C22712
    Notes:
    Course: Marketing D-52, Communication Methods in Marketing, Northwestern University, Evanston, IL

    2. Agriculture communication in Malaysia: the current situation

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hassan, Md. Salleh (author), Shaffril, Hayrol Azril Mohamed (author), Samah, Bahaman Abu (author), Ali, Muhamad Sham Shahkat (author), and Ramli, Nor Sabila (author)
    Format:
    Journal article
    Publication Date:
    2010
    Published:
    Malaysia
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 184 Document Number: D00284
    Journal Title:
    American Journal of Agricultural and Biological Sciences
    Journal Title Details:
    5(3) : 389-396
    Notes:
    Online via www.doaj.org

    5. The American farmer: a decision-maker, a businessman, a money manager, a partner, and a target of marketers' dollars

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Cornick, James M. (author)
    Format:
    Journal article
    Publication Date:
    1981-09-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18429
    Journal Title:
    Advertising Age
    Journal Title Details:
    52(37) : S-1, S-8
    Notes:
    In 1980, the top 10 agricultural advertisers spent about $37 million in farm magazines to reach American farmers. Magazines are a basic tool of agrimarketers, but broadcast media receive an increasing share of advertising dollars.

    7. The usefulness and influence of information sources on commercial farms

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Akridge, Jay T. (author), Whipker, Linda (author), and Gloy, Brent A. (author)
    Format:
    Paper
    Publication Date:
    2000-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 143 Document Number: C22293
    Notes:
    Presented at the annual meeting of the American Agricultural Economics Association, Tampa, Florida, July 30-August 2, 2000. 27 pages.