Hausen, Tobias (author), Fritz, Melanie (author), and European Association of Agricultural Economists
Format:
Paper
Publication Date:
2006-02-08
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 162 Document Number: C26829
Notes:
Presented at the EAAE seminar, Trust and risk in business networks," Bonn, Germany, February 8-10, 2006. 13 pages., Authors analyze special compexity of the supply network involving crops and discuss barriers and potentials throughout it, including the role of trust.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 172 Document Number: C29178
Notes:
1 page., Author reports feedback from crop producers indicating lack of credibility of advertising appeals that involve yields and the related idea of financial gain.