- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Bavorova, Miroslava (author) and Hockmann, Heinrich (author)
- Format:
- Book chapter
- Publication Date:
- 2010
- Published:
- Germany
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36034
- Subject Term:
- attitudes, cooperation, cooperative programs, farmers, food, Germany, sustainability, wheat, food industry, marketing communication, trust, credibility (source), and food processing
- Notes:
- Pages 164-176 in Christian Fischer and Monika Hartmann (eds.), Agri-food chain relationships. CAB International, Oxford, England. 288 pages.