Online from publication. 5 pages., Summary of a survey among U.S. consumers, performed by Aimpoint Research for The Packer. Findings suggested that the lack of a concrete definition of sustainability points to the need to earn consumers' trust regarding the food industry.
USA: Natural Resources Conservation Service, U.S. Department of Agriculture, Washington, D.C.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 163 Document Number: C27088
Notes:
Communications Research Report. 27 pages., Focus group report prepared for the National Association of Conservation Districts, Natural Resources Conservation Service and the National Association of State Conservation Agencies. Executive summary on file in print formj and available online at www.ssi.nrcs.usda.gov/publications/2_Tech_Reports/T016a_focusexec.html.
International: Farm Foundation, Oak Brook, Illinois.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 157 Document Number: C25577
Notes:
153 pages., Comprehensive analysis that involved more than 150 industry, government and academic leaders involved in animal agriculture in Canada, Mexico and the United States.
