Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D09978
Notes:
This project file is maintained by the Agricultural Communications Program, University of Illinois, Urbana-Champaign > "International" section > "Jordan Project, 1963-1966" file.
Also, find several research and project summary reports at ACDC documents C00056, C00053, and D09979, From files of the Agricultural Communications Program, University of Illinois., Project file involving the philosophy, planning, and operation of an unusual concept in the international exchange of learning. The program was carried out through a joint contract between the U.S. Agency for International Development, the University of Illinois, and the Hashemite Kingdom of Jordan. The contract involved (a) a University of Illinois agricultural communications specialist assigned to Jordan for two years as "chief of party in the new Agricultural Information Office, (b) three short-term consultants supporting specific communications specialties in the new office, (c)four persons selected as staff members of the new office trained in agricultural communications for seven months at the University of Illinois, and (d) new staff members returned to Jordan accompanied by one of the short-term University of Illinois consultants. File includes the goal, contract, correspondence, planning, operations, samples of information produced, and final reporting.
Harris, Pam (author), Kappel, Tana (author), Paul, Lynn C. (author), and Montana State University
Format:
Conference paper
Publication Date:
1994
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 97 Document Number: C07896
Notes:
James F. Evans Collection, Ham, Mimeographed, 1994. 1 p. Presented at the Society for Nutrition Education, Portland, OR, July 16-20, 1994., The purpose of the Media Savvy skill training session was to enhance the abilities and confidence of health and education professional in responding to the myriad of important health issues. The intent of the training was to assist professionals to realize the tremendous potential of the media for helping us achieve our goals and getting our messages out. The workshop provided a positive participatory learning environment to improve skills in various media opportunities such as TV, radio, and print. From preparing news releases to being interviewed on TV or radio, all were presented by media professionals and practiced by all the participants. The evaluations of Media Savvy were excellent and highlighted the experiential, participatory opportunities as the greatest benefit in enhancing media skills and confidence in their media abilities. A 3-month evaluation indicated that many participants were successful in increasing their media exposure.
