Search

    Start Over Subject Term communication planning Subject Term promotion Subject Term vegetables

    1. How branded marketing and media campaigns can support a healthy diet and food well-being for Americans: evidence from 13 campaigns in the United States

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Englund, Tessa R. (author), Zhou, Mi (author), Hedrick, Valisa E. (author), and Kraak, Vivica I. (author)
    Format:
    Journal article
    Publication Date:
    2020
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 144 Document Number: D11540
    Journal Title:
    Journal of Nutrition Education and Behavior
    Journal Title Details:
    52(1) : 87-95
    Notes:
    9 pages., Online via publisher., An adapted health-branding framework guided the 3-step mixed-methods approach to identify evidence for campaigns using a scoping review, comprehensive literature review (1990-2016), and key-informant interviews. Results showed that industry, government, and non-governmental organizations supported 13 campaigns that used various health-branding strategies.

    2. Measuring the potential economic impact of a regional agricultural promotion campaign: the case of South Carolina

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Carpio, Carlos E. (author) and Isengildina-Massa, Olga (author)
    Format:
    Paper
    Publication Date:
    2009-02-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 174 Document Number: C29752
    Notes:
    Presented at the annual meeting of Southern Agricultural Economics Association, Atlanta, Georgia, January 31-February 3, 2009. 26 pages.

    3. Opportunities for local for local food production: a case in the dutch fruit and vegetables

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Visser, Jurriaan (author), Trienekens, Jacques (author), and Van Beek, Paul (author)
    Format:
    Journal Article
    Publication Date:
    2013
    Published:
    Netherlands
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 144 Document Number: D06520
    Journal Title:
    International Journal on Food System Dynamics
    Journal Title Details:
    4(1) : 73-87
    Notes:
    15 pages.

    4. Promoting fruit and vegetable consumption in different lifestyle groups: recommendations for program development based on behavioral research and consumer media data

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Della, Lindsay J. (author), DeJoy, David M. (author), and Lance, Charles E. (author)
    Format:
    Abstract
    Publication Date:
    2008
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 174 Document Number: C29527
    Journal Title:
    Health Marketing Quarterly
    Journal Title Details:
    25(1/2) : 66-96
    Notes:
    Via Ebscohost.com 2 pages.

    5. Update: Love those vegetables!

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Booklet
    Publication Date:
    1998
    Published:
    USA: Canned Vegetable Council, Madison, Wisconsin.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 32 Document Number: D10656
    Journal Title:
    Update
    Journal Title Details:
    20(1)
    Notes:
    Eugene A. Kroupa Collection., Booklet contributed by Eugene A. Kroupa., Promotion piece, cut in the shape of a food can.