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    Start Over Subject Term commodity promotion Subject Term dairy Subject Term food

    1. Butter cows and butter buildings: a history of an unconventional sculptural medium

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Simpson, Pamela H. (author)
    Format:
    Journal article
    Publication Date:
    2019
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 132 Document Number: D11347
    Journal Title:
    Sculpture Review
    Journal Title Details:
    68(4) : 40-59
    Notes:
    20 pages., Via online., Historical analysis of butter sculpture within the context of food as art, and as a way to promote butter as the natural, healthy alternative to oleomargarine.

    2. Gain in urban control over legislative bodies spotlights need for increased understanding

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    American Dairy Association (author)
    Format:
    journal
    Publication Date:
    1964-10
    Published:
    USA: American Dairy Association, Chicago, Illinois
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 141 Document Number: C21644
    Journal Title:
    Public Relations Tips for Dairymen
    Journal Title Details:
    4(10) : 1-4

    3. How branded marketing and media campaigns can support a healthy diet and food well-being for Americans: evidence from 13 campaigns in the United States

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Englund, Tessa R. (author), Zhou, Mi (author), Hedrick, Valisa E. (author), and Kraak, Vivica I. (author)
    Format:
    Journal article
    Publication Date:
    2020
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 144 Document Number: D11540
    Journal Title:
    Journal of Nutrition Education and Behavior
    Journal Title Details:
    52(1) : 87-95
    Notes:
    9 pages., Online via publisher., An adapted health-branding framework guided the 3-step mixed-methods approach to identify evidence for campaigns using a scoping review, comprehensive literature review (1990-2016), and key-informant interviews. Results showed that industry, government, and non-governmental organizations supported 13 campaigns that used various health-branding strategies.

    4. New insights into supermarket promotions via scanner data analysis: the case of milk

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Green, Geoffrey M. (author) and Park, John L. (author)
    Format:
    Journal article
    Publication Date:
    1998-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 144 Document Number: C22314
    Journal Title:
    Journal of Food Distribution Research
    Journal Title Details:
    29(3) : 44-53
    Notes:
    Advertising effects were positive and stastically significant. The response to advertising was much more pronounced for reduced-fat milk types than it was for whole milk.

    6. Should agriculture be proud of food's declining share of consumer spending?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    American Dairy Association (author)
    Format:
    journal
    Publication Date:
    1965-06
    Published:
    USA: American Dairy Association, Chicago, Illinois
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 141 Document Number: C21652
    Journal Title:
    Public Relations Tips for Dairymen
    Journal Title Details:
    5 (6) : 1-4

    7. Standards by which people judge ideas determine communication effectiveness

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    American Dairy Association (author)
    Format:
    journal
    Publication Date:
    1964-11
    Published:
    USA: American Dairy Association, Chicago, Illinois
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 141 Document Number: C21645
    Journal Title:
    Public Relations Tips for Dairymen
    Journal Title Details:
    4 (11) :1-2

    8. The time has come to face honestly and bluntly the approaching "fat problem"

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    American Dairy Association (author)
    Format:
    journal
    Publication Date:
    1965-05
    Published:
    USA: American Dairy Association, Chicago, Illinois
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 141 Document Number: C21651
    Journal Title:
    Public Relations Tips for Dairymen
    Journal Title Details:
    5 (4) : 1-4

    9. Those fads that bloom in the spring are tempting but not worthy of dairy support

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    American Dairy Association (author)
    Format:
    Journal article
    Publication Date:
    1963-06
    Published:
    USA: American Dairy Association, Chicago, Illinois
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: C21311
    Journal Title:
    Public Relations Tips for Dairymen
    Journal Title Details:
    3(6) : 1-4

    10. We need to know more about the individual decision-making processes to be effective

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Amderican Dairy Association (author) and American Dairy Association
    Format:
    Journal article
    Publication Date:
    1964-08
    Published:
    USA: American Dairy Association
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 141 Document Number: C21602
    Journal Title:
    Public Relations Tips for Dairymen
    Journal Title Details:
    4(8) : 1694
    Notes:
    4 pages