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    Start Over Subject Term campaign planning Subject Term campaigns Subject Term persuasion

    11. Putting policy into health communication: the role of media advocacy

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Wallack, Lawrence (author) and Dorfman, Lori (author)
    Format:
    Book chapter
    Publication Date:
    2000
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C35870
    Notes:
    Pages 389-401 in Ronald E. Rice and Charles K. Atkin (eds.), Public communication campaigns, Third Edition, Sage Publications, Thousand Oaks, California. 428 pages.

    12. Using informant directed interviews to discover risk orientation: how formative evaluations based on interpretive analysis can improve persuasive safety campaigns

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Peterson, Tarla Rai (author), Witte, Kim (author), Enkerlin-Hoeflich, Ernesto (author), Espericueta, Lorina (author), Flora, Jason Todd (author), Florey, Nanci (author), Loughran, Tamara (author), and Stuart, Rebekah (author)
    Format:
    Journal article
    Publication Date:
    1994
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36399
    Journal Title:
    Journal of Applied Communication Research
    Journal Title Details:
    22 : 199-215

    13. Visualizing values: a content analysis to describe a value congruent video message campaign used in agriculture

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Wilkins, Kayla M. (author), Fischer, Laura Gorham (author), and Meyers, Courtney (author)
    Format:
    Conference paper
    Publication Date:
    2017-02
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 163 Document Number: D08154
    Notes:
    Research paper presented in the Agricultural Communications Section, Southern Association of Agricultural Scientists (SAAS) conference, Mobile, Alabama, February 4-7, 2017. 22 pages.

    14. What's growing at the White House?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Goodman, Ellen (author)
    Format:
    Commentary
    Publication Date:
    2008-07-04
    Published:
    USA: Boston Globe, Boston, Massachusetts.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 167 Document Number: C27880
    Journal Title:
    Boston Globe
    Notes:
    Online edition. 2 pages., Describes a campaign intended to get a kitchen garden growing on the White House lawn.