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    42. The brand has two faces: examining the impact of an accented spokesperson on brand perceptions

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Bennett, Christine (author) and Loken, Barbara (author)
    Format:
    Journal Article
    Publication Date:
    2008
    Published:
    UK
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 176 Document Number: C30226
    Journal Title:
    European Advances in Consumer Research
    Journal Title Details:
    8 : 120-121

    44. The evolution of agrimarketing: seven trends for 2020 and beyond

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Article
    Publication Date:
    2020
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 153 Document Number: D11607
    Notes:
    21 pages., Online from Think Shift Communications, San Francisco, California, via AgriMarketing Weekly., "While the industry hs never been a stranger to change, it seems increasingly certain that we are currently in the greatest state of evolution - maybe even revolution - that ag has ever faced."

    45. The face of the "franchise:" Brand development key to Sun-Maid's sweet century as raisin industry leader

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Campbell, Dan (author)
    Format:
    Journal article
    Publication Date:
    2013-07
    Published:
    USA: Rural Development, U.S. Department of Agriculture, Washington, D.C.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 189 Document Number: D01975
    Journal Title:
    Rural Cooperatives
    Journal Title Details:
    80(4) : 14-21

    48. The role of taste perception for the success of country of origin labeling in the case of organic pepper

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Langen, Nina (author), Hartmann, Monika (author), and Kloeckner, Heike (author)
    Format:
    Paper
    Publication Date:
    2010-07-25
    Published:
    Germany
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 179 Document Number: C35962
    Notes:
    Presented at the Agricultural and Applied Economics Association Conference, Denver, Colorado, July 25-27, 2010. 23 pages.