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    Start Over Subject Term agri-marketing Subject Term brands

    24. Syngenta Group gets a new brand identity, introduces new logo

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    News release
    Publication Date:
    2020-11-02
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D11940
    Notes:
    Online via AgriMarketing Weekly. 1 page., Syngenta Group "unites the strengths of its four Business Units - Syngenta Crop Protection, Syngenta Seeds, ADAMA, and Syngenta Group China - under one umbrella."

    25. The "co-op" brand can help strengthen links with members and consumers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Reynolds, Bruce J. (author)
    Format:
    Journal article
    Publication Date:
    2011-11
    Published:
    USA: Rural Development, U.S. Department of Agriculture, Washington, D.C.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 183 Document Number: C37167
    Journal Title:
    Rural Cooperatives
    Journal Title Details:
    78(6) : 32-33

    26. The evolution of agrimarketing: seven trends for 2020 and beyond

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Article
    Publication Date:
    2020
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 153 Document Number: D11607
    Notes:
    21 pages., Online from Think Shift Communications, San Francisco, California, via AgriMarketing Weekly., "While the industry hs never been a stranger to change, it seems increasingly certain that we are currently in the greatest state of evolution - maybe even revolution - that ag has ever faced."

    27. The future of experiential marketing

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Camma, David (author)
    Format:
    Journal article
    Publication Date:
    2020-12
    Published:
    USA: Henderson Communications L.L.C., Adel, Iowa.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12113
    Journal Title:
    Agri Marketing
    Journal Title Details:
    58(619) : 19-22
    Notes:
    "Experiential marketing can be interpreted many ways, but our approach helps brands create relationships with target audiences through immersive and memorable interactions." Approach used by Osborn Barr Paramore, agri-marketing communications agency, St. Louis, Missouri.

    28. The role of agricultural promotions in reducing uncertainties of exported fruits and vegetables

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Zilberman, David (author), Heiman, Amir (author), and Baylis, Kathy (author)
    Format:
    Journal article
    Publication Date:
    2001-04
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 177 Document Number: C30549
    Journal Title:
    Journal of International Food and Agribusiness Marketing
    Journal Title Details:
    12(3) : 1-26